Marktlink Capitalworking space by Generatie Alles

Planning

Marktlink Capital x Generatie Alles

A first outline of our production planning for the coming months. Some dates are already set, everything marked tbc is still to be agreed.

BumperMarket InsightsAGM videosBrand filmAftermovie
WhenWhat happensWho we need
October
Week 40
2 OctFri Bumper, first versionBuilt from existing footage, so we can look at the shape before we film anything new.
2 OctFri First visual directionFraming, light and look, two proposed filming spots and reference stills.
Week 41
6 OctTue First round of notesMonday and Tuesday. Marktlink
6 OctTue Feedback on the visual directionIncluding the filming spots. If helpful, in a short video call. Marktlink
7 OctWed Second version delivered
7 OctWed Visual direction, second versionYour feedback processed, together with the first call sheets.
8 OctThu Second round of notes Marktlink
9 OctFri Bumper, the foundation lockedThe shape, the titles and the rhythm are settled. The images are not finished yet: what we film at your office on the 15th and 16th gets added to what is already in there.
9 OctFri Shoot pack, ready to shootFinal visual direction, call sheets for both days and the final scripts, in one bundle. Shared with the speakers. Speakers
Week 42
15 OctThu Market Insights, shoot day 1Bastiaan and Alex, plus interior and exterior b-roll. The day itself is on 03. Market Insights. Marktlink
16 OctFri Market Insights, shoot day 2Wouter, Kyley and Bouke, and the remaining b-roll. The day itself is on 03. Market Insights, the Friday. Marktlink
Week 43
20 OctTue Bumper, our own footage cut inWhat we shot on the 15th and 16th goes into the bumper, alongside the footage that is already in it. Your own building and your own people, in the same shape.
21 OctWed A last lookOnly on the new images. The structure is already agreed. Marktlink
22 OctThu Bumper finalLocked before the AGM shoot, because it goes into all eleven episodes.
23 OctFri AGM videos, shoot dayEleven episodes in one day. Backup and sync straight after. The day itself is on 04. AGM videos. Marktlink
25 OctSun Material check and first editsA working Sunday: selects, and the edit for episodes 1 to 6.
Week 44
26 OctMon 12:00 Rough cuts 1 to 6
27 OctTue 12:00 Rough cuts 7 to 11
28 OctWed First round of notesTuesday and Wednesday, on all eleven episodes. Marktlink
29 OctThu Notes processedSlides and graphics, name plates and audio mix.
29 OctThu EOD Eleven fine cutsWith separate subtitle files. Episodes that are ready earlier go out during the day.
30 OctFri Second round of notesPicture and subtitles. Marktlink
30 OctFri 17:00 Final versionsAudio mixes and stills included.
November
Week 45
2 NovMon Sent to investors
Week 46
9 NovMon Investor DayEverything before this date works towards this day. We film on location as well, which becomes the aftermovie. Marktlink
10 NovTue Aftermovie, first editCut from what we film on the day itself, together with the live footage and audio of the talks.
11 NovWed Your notes on the aftermovie Marktlink
11 NovWed EOD Second versionYour notes processed.
12 NovThu Final notes Marktlink
12 NovThu EOD Aftermovie delivered
To be planned
tbc Market Insights, first editStarts once the AGM episodes are out, with one video first to agree on tone.
tbc Your notes on Market Insights Marktlink
tbc Market Insights delivered
tbc Brand film, two shoot daysThe remaining two days from the quote, dates still to agree. Marktlink
tbc Brand film, first edit
tbc Brand film delivered

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Eleven AGM episodes shot on 23 October and delivered on 2 November. That is the tightest stretch in the schedule, so we will want to agree the format before that day rather than after it.